Follow Every Rainbow

Author: rashmi bansal

ISBN: 9789382618423

Pub Date: 08.03.2013


Quick Overview

Meena Bindra did it. Jasu Shilpi did it. Nina Lekhi did it. Follow Every Rainbow is the story of twenty-five enterprising women who took up a challenge. They raised a family as well as a company, with love, laugher and patience.

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Follow Every Rainbow tells the stories of 25 women who set up business ventures, and despite various difficulties, succeeded in doing what they had set out to do. These are stories which encourage the readers to have faith in themselves and their abilities, and follow their dreams. These inspiring stories have been divided into 3 sections named Lakshmi, Saraswati, and Durga. The section, Lakshmi, has 8 stories. These are stories about women whose priority are their families, and they achieved their success without compromising on the time they spent with their families, or their children’s education and upbringing. These women achieved everything with their family’s support.

The next section, Durga, has 8 stories. These are about women who had to fight for their careers. The stories in this section focus on their determination, strength, and ability to fight all odds. The last section, Saraswati, has 9 stories. These are stories of educated women entrepreneurs, who successfully created a niche for themselves. Some of the women featured in Follow Every Rainbow are Ela Bhatt, Neeti Tah, Namrata Sharma, Patricia Narayan, Leela Bordia, Jasu Shilpi, and Meena Bindra. The author aims to tell readers that dedication and perseverance can ensure success in any venture. She also wants to highlight that women, with their different qualities, can be as successful as men if they strive to achieve that success.

An Economics graduate from Mumbai’s Sophia College, Rashmi Bansal is a successful author, entrepreneur, and youth expert. She has authored four other books which are Connect The Dots, I Have A Dream, Poor Little Rich Slum, and Stay Hungry Stay Foolish. Bansal is the the co-founder and editor of Just Another Magazine (JAM). She also writes a popular blog, Youth Curry, where the main focus is on career, entrepreneurship and the youth. Bansal mentors young entrepreneurs, conducts motivational talks, and seminars for corporates. She is also a guest lecturer at various institutions like IIM-Ahmedabad, IIM-Bangalore, and S. P. Jain Institute of Management and Research. Her books have been translated into 10 languages.


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