Follow Every Rainbow tells the stories of 25 women who set up business ventures, and despite various difficulties, succeeded in doing what they had set out to do. These are stories which encourage the readers to have faith in themselves and their abilities, and follow their dreams. These inspiring stories have been divided into 3 sections named Lakshmi, Saraswati, and Durga. The section, Lakshmi, has 8 stories. These are stories about women whose priority are their families, and they achieved their success without compromising on the time they spent with their families, or their children’s education and upbringing. These women achieved everything with their family’s support.
The next section, Durga, has 8 stories. These are about women who had to fight for their careers. The stories in this section focus on their determination, strength, and ability to fight all odds. The last section, Saraswati, has 9 stories. These are stories of educated women entrepreneurs, who successfully created a niche for themselves. Some of the women featured in Follow Every Rainbow are Ela Bhatt, Neeti Tah, Namrata Sharma, Patricia Narayan, Leela Bordia, Jasu Shilpi, and Meena Bindra. The author aims to tell readers that dedication and perseverance can ensure success in any venture. She also wants to highlight that women, with their different qualities, can be as successful as men if they strive to achieve that success.